Frequently Asked Questions


How long is the shelf life for Hidden Valley® Dressing and Dips Mixes and Hidden Valley® Bottled Dressing? Can I use it past the Best By date?

The bottled Hidden Valley® dressing and Hidden Valley® For Everything Topping and Dip will continue to have the best flavor up to four weeks past the flavor date. After this, the vinegar flavor will tend to become stronger as the dressing goes beyond the best flavor date. However, the dressing would still be safe to eat. Refrigerate after opening.

Hidden Valley® Farmhouse Original Dressing and Seasoning Mix, Hidden Valley® Original Ranch® Seasoning & Salad Dressing Mix Shaker, and Hidden Valley® Dip Mix are best if used within one year of manufacture. Store prepared dressing in the refrigerator in a covered container and if used as directed, the prepared dressing will stay fresh 3–4 weeks.

Hidden Valley® Salad Crispins will continue to have the best flavor six months to one year. Refrigerate after opening for better flavor.

Hidden Valley® Pasta Salad, when used as directed and prior to opening, will stay fresh for 12 months.

What makes Hidden Valley® Organic Ranch organic?

Hidden Valley® Organic Ranch is made with USDA-certified organic and National Organic Program compliant ingredients. Hidden Valley® Organic Ranch is certified by QAI (Quality Assurance International), a leading agency in the certification of Organic products since 1989. What does this mean for you and your family? Now you can add the Ranch flavor you love to all foods and know that you are enjoying the natural goodness of creamy, organic buttermilk combined with zesty, organic spices!


Can I use low-fat or fat-free mayonnaise instead of full-calorie when making the Hidden Valley® dressing from the Hidden Valley® Salad Dressing & Seasoning Mix?

Yes. You can use low-fat mayonnaise, but please keep in mind that altering the recipe with low-fat mayonnaise, low-fat sour cream or other ingredients will slightly change the consistency of the dressing. Another option is to try our specially formulated reduced-calorie and low-fat bottled dressings. Look for them in a store near you.

Can I use low-fat sour cream instead of full-calorie when making the Hidden Valley® dip from the Dry Dips Mix?

Yes. You can use low-fat sour cream, but please keep in mind that altering the recipe with low-fat sour cream or other ingredients will slightly change the consistency of the dip.

Can I use buttermilk instead of milk when making the Hidden Valley® Dressing & Seasoning Mix?

Yes. You can substitute buttermilk in place of milk when making the Hidden Valley® Dressing & Seasoning Mix, but please keep in mind that altering the recipe with buttermilk or other ingredients will slightly change the consistency of the dip.

Can I use Greek yogurt instead of sour cream when making the Hidden Valley® Dip from the Dry Dips Mix?

Yes. You can use yogurt to prepare Hidden Valley® Dip, but please keep in mind that altering the recipe with yogurt or other ingredients will slightly change the consistency of the dip.

Can I use the dip mix for salad dressing and vice versa?

Certainly. It’s all about what texture you’re going for. Use the dip mix if you prefer a thicker dressing, or the pourable dressing as dip if you prefer a smoother, creamier texture.

How do I prepare dressing using the Salad Dressing & Seasoning Mix Shaker?

In a bowl, combine 1 cup milk and 1 cup mayonnaise with 3 tablespoons of Hidden Valley® mix. Mix well. Cover and refrigerate. Chill 30 minutes to thicken. Stir before serving. Stays fresh 3 to 4 weeks.


Do Hidden Valley® dressings contain allergens?

All Hidden Valley® products are labeled in accordance with the FDA food labeling requirements, including the Food Allergen Labeling and Consumer Protection Act of 2004 (Title II of Public Law 108-282), which requires foods to be labeled that contain the major food allergens: milk products, eggs, fish, crustacean shellfish, tree nuts, peanuts, wheat and soybeans. For fish, crustacean shellfish, and tree nut ingredients, the exact species will be identified on the label. Refer to the ingredients statement on the back of each Hidden Valley® product to find the details.

Do Hidden Valley® dressings contain gluten?

Most of our products do not contain gluten. Products and ingredients made from grass-related grains containing gluten — notably wheat, rye and barley—will be clearly listed in the ingredient statement on the package label per new FDA guidelines. If the product does not contain wheat, rye, or barley, it probably does not contain gluten. Only products that have been verified to be gluten free will have a “Gluten Free” statement. However, not all products that are gluten free will have this statement while we are in the process of updating our labels. Please always refer to the ingredient statement on package labels or contact us for clarification.

How do you ensure your products are gluten-free?

We have a program in place to support the use of the “Gluten Free” statement. Products listed as “Gluten Free” undergo scheduled testing. All suppliers provide assurance that there are no ingredients that contain or are derived from gluten-containing grains. Our products are manufactured in facilities with stringent allergen control programs to prevent cross contamination.

Do Hidden Valley® dressings contain MSG?

MSG is a flavor-enhancing substance derived from a fermentation process. This is an FDA-approved ingredient. It is specifically named on the label if it is contained. It is not labeled under “Natural Flavors.”


Was Hidden Valley® Original Ranch® dressing really developed on a farm by a real rancher?

Yes! Hidden Valley® Original Ranch® dressing was developed in the late 1950s by real ranchers, Steve and Gayle Henson. The Hidden Valley® Guest Ranch is located near Santa Barbara in California and was favored by visitors who wanted to enjoy the natural surroundings. To read more about how this Ranch dressing became so popular, click here.

What recipes can I find with Hidden Valley® Dressing and Dip Mixes and Hidden Valley® Bottled Dressing?

We are always adding fresh and delicious new recipes to our site! Discover all the great meals and snacks you can make with Hidden Valley® in our Recipes section. After you try one out, leave us a comment — we’d love to hear which ones you loved and can’t wait to make again!

Where can I purchase Hidden Valley® Dressing and Dips Mixes and Hidden Valley® Bottled Dressing?

Hidden Valley® Dressing and Dips Mixes and Hidden Valley® Bottled Dressing are available online and in stores nationally. Visit the product page of the item you’re looking for and click “Buy Now” to discover online retailers selling the specific Hidden Valley® product you’re craving. Or, head to your local supermarket! If you can’t locate a particular flavor in your local supermarket, try talking to a store manager to see if it can be obtained for you or through this link.

Contact Us

Want to reach out about Ranchology?


We ship all orders through UPS. Orders placed before 12:00 p.m. EST, Monday–Friday, will ship the same day. Orders placed after 12:00 p.m. EST, will ship the next business day. Orders are delivered within 5–7 business days.

This applies only to orders shipping within the United States. At this time we do not ship internationally.

There are certain times of the year when shipping delays could occur. In November and December, we process an increased number of orders, which may delay shipment.


We will return or exchange unworn, unwashed merchandise if returned within 30 days of purchase. Refunds are issued in the original form of payment.

Special order merchandise is non-refundable, except in cases of manufacturer defect or incorrect shipments. Please contact customer service for a return shipping label before sending back defective or incorrect merchandise.


At this time, the Ranch Shop does not offer any price adjustments for items that have been discounted.



How will you use my personal information?

For full details and/or questions about your personal information, please view the Clorox Privacy Policy.


How can I change my email address or other account information?

After signing in to Ranchology™ Rewards, go to the Dashboard where you can edit your account information.

How do I opt out of the Hidden Valley communications that I am receiving?

We don’t know why you’d want to miss out on the benefits of being a member, but we understand you’re busy. So we’ve made unsubscribing easy.

1. Log in.

2. Go to the Message Preferences section on the My Profile page.

3. Uncheck the box next to the opt-in message.

Please note that you cannot opt out of receiving email notifications confirming your rewards, or reminding you of your password.


What are Ranchology™ Badges? How do I earn Badges?

Ranchology™ Badges are the key to earning Ranch bragging rights and unlocking rewards in the Ranchology™ Rewards Program. Earn Badges by reading, sharing and printing recipes, rating & reviewing Hidden Valley® products, sharing the program with friends and family, and more. Earn enough of them, and you’ll see delicious rewards come your way.

How do I get Rewards?

Build up your Badges, and you’ll find a lot of delicious Ranchology™ Rewards coming your way. Rewards are based on the number and type of Badges you collect.

How do I know which badges I’ve earned?

You can see which badges you’ve already earned — as well as those that you’re close to earning — by visiting your Ranchology™ Rewards Dashboard.

How will I receive my reward?

There are four types of rewards that you may be awarded, and each are received differently:

1. Physical goods will be shipped to you in the mail.

2. Digital coupons can be downloaded from a unique link sent to the email address listed in your account.

3. Digital goodies will be emailed to the email address listed in your account.

If I win the Sweepstakes, how will I be notified?

Sweepstakes winners will be contacted via email with details on how they’ll receive their awesome prizes.

When can I expect to receive my reward?

After confirming acceptance of your reward, you’ll receive a confirmation email within 48 hours. Rewards that are shipped in the mail will arrive within 8–10 weeks, while digital reward items that are downloaded or printed can be used upon receiving the confirmation email.

What is a Secret Word and how do I use it?

Ranchology™ Secret Words are words found in our social media posts and emails. Once you’ve found a Secret Word, register or sign-in to Ranchology™ and navigate to your Dashboard page. Find the section towards the top that says “Shhh! Enter Your Secret Word Here”, then enter and submit it to get a surprise like a badge or reward! You can enter more than one Secret Word if you wish, but you can only earn one reward. New Secret Words will be released throughout the promotion, so be on the lookout!


How do I join Ranchology™ Rewards?

It’s easy. Register at and opt in to become a member of the Hidden Valley® Ranchology™ Rewards Program.

What if I am already a member?

Good news. Ranchology™ Rewards is yet another benefit of being a member. You’ll be automatically enrolled once you sign in and agree to the new Terms and Conditions.

What if I forget my Ranchology™ Rewards user ID or password?

No worries. Your user ID is the email address you entered at registration. Click on the “Forgot password?” link in the log in screen at if you forgot your password, and we’ll help you reset it right away. Easy peasey Ranch pie.

Who can I contact for help if I'm having trouble registering or logging into the site?

Reach out and Ranch Out™. Please refer to the methods to Contact Us at the bottom of this page.

Can I have multiple Ranchology™ Rewards program accounts?

Sorry, but there’s a limit of only one account per person, per email address.


What is the Ranchology™ Rewards program?

Ranchology™ Rewards is the program that rewards your love of Hidden Valley® Ranch. Watch fun videos, print and share recipes, rate Hidden Valley® products, and more. You’ll earn awesome Badges. And as those Badges add up, you’ll earn delicious rewards like coupons, Hidden Valley® branded gear and more fun surprises. Want to get in on this? It’s easy:

1. Register or login at

2. Go to your Ranchology™ Rewards Dashboard and check out the activities that earn Badges.

3. Watch those Badges add up — along with great rewards.

Are there any special rules for participation?

Yes. Ranchology™ Rewards are only open to legal residents of the 50 United States, 18 years of age or older.

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